> posted by   on June 5th 2012

Wash & Coffee

Last year, Persil (Henkel) and Bosch launched a new retail concept: a kind of social meeting point for customers to do their laundry while enjoying a cup of coffee, cakes or sandwiches. The concept is completely eco-friendly, as all machines and dryers from Bosch are water and energy efficient. Ecological detergent from Persil further supports this environment. Staff are trained to advise customers on available washers, dryers and detergents, while general digital advice is conveyed through iPads on walls.

The first location is Amsterdam where Wash & Coffee  already revolutionised the classic Laundromat experience. The second shop was opened in Munich.

The shops are also equipped with free WiFi internet.


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