> posted by   on December 9th 2013

Jony and Marc’s (RED) Auction

Sir Jonathan Ive and Marc Newson, two of the world’s foremost design pioneers, collaborated with musician and philanthropist Bono for Sotheby’s (RED) Auction, which celebrates the very best of design and innovation. Sotheby’s (RED) auction took place in New York on 23 November, with all proceeds donated to the Global Fund to fight AIDS, Tuberculosis and Malaria in Africa.

Bono addressed the audience at the sale, which included Harrison Ford, John McEnroe, Terence Conran, Gayle King and Charlie Rose, Tim Cook and Laureen Powell Jobs.

“I suppose Jony Ive can sell anything”. Forbes


A pair of 18k rose gold Apple earbuds. Sold for $461,000.


A new Steinway piano that Ive and Newson redesigned to make the inside red. Chris Martin and Bono performed two songs ‘just to prove that it works’. Bidding on the piano reached $1.6m.

A Fiat 600 Jolly

Apple Mac Pro which sold for $977,000.

Leica digital rangefinder camera. Custom-made by Jony Ive and Marc Newson for the auction, it sold for $1,805,000.


and more:


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