> posted by   on March 12th 2012
 

Ambiente 2012: Pantone Universe

Some weeks ago, in one of my post I wrote about a new phenomenon – Pantone Universe branding.

Everybody who works with colour (plastic, print or textile) knows Pantone from its famous ‘Pantone chips’. This particular chip graphic design is now a pattern for many different products.

Danish company Plast Team A/S is targeting a new business market, with new products branded under the Pantone name. The company, headquartered in Copenhagen, already is a big player in the European houseware industry with storage and food containers. Along Pantone, Plast Team has also licensees for LEGO® and Paul Frank.

 

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